Wednesday 13 February 2013

RESPONSIVE PARTNER BRIEFS


BRIEF TITLE: D&AD TED BAKER

Why have you chosen to work with your creative partner? What are your aims?

I have chose to work with Mikey as I feel we both have different skills that will compliment each other and we also get on well and have similar interests and hobbies. Mikey is really good at photography and layout, and we also share a keen interesting in branding and identity. I feel by combining our skills we have the potential to come up with something quite interesting. I have a love of illustration and print production methods, so I feel between us we will create a well designed perfectly executed piece of work. As we both have an interest in branding we have chosen briefs that we can play to our advantages.

I think it will be a good experience to carry out a brief with a like minded individual, between us I think there is the potential to come up with something very different to what we might come up with on our own.

What are your specific areas of creative interest in this brief? 

I have recently developed a love of branding and identity. So this was something we wanted to look into further. I also like the fact that you are designing to fit into another country, so this could result in some interesting research and design development, as we would be designing for another culture. It will be fun to design in a style different to what I am used to.  Also being a proud brit it will be quite fun to represent the country.

What specific design skills do you have to offer in relation to your chosen brief? How do you intend to use them?

Hopefully my love for drawing will carry through the project, it might be quite nice to combine a illustration and photography element to the brief. I also think my print production skills will come into play with this brief, as I am keen to experiment further with screen printing, laser cutting etc. this may allow for some interesting final pieces.

What specific non-design skills do you have to offer in relation to your chosen brief? How do you intend to use them?

I think my confidence, and presentation skills have improved allot this year, and this will help when pitching our ideas to the group to get feedback, which will help to improve and develop our concepts.

Also our enthusiasm for the topic will drive us through, as we will be focussing on another country and culture it will be a fun process researching and designing for a different audience.

What will your specific roles be in the collaboration in relation to your brief?

To start with we will both research into the topic, we will need to pick a country first, but when we have that down we will both research different aspects.

I may look at the target audience, and ways of promoting.
Mikey will look into the culture and existing design.
After we have got our concept down and carried out all our research we will work together to come up with our products playing to our strengths. It is hard to delegate tasks already when we have not even got a concept down.

What will your individual responsibilities be in relation to your brief?

As we do not have the concept down yet, we don’t know exactly what we will be doing, but we will play to each other’s strengths throughout the project.

What will your joint responsibilities be?

Design Development
Concept Generation
Self-Critiquing.

BRIEF TITLE: CHURCHILL

Why have you chosen to work with your creative partner? What are your aims?

I have chose to work with Mikey as I feel we both have different skills that will compliment each other and we also get on well and have similar interests and hobbies. Mikey is really good at photography and layout, and we also share a keen interesting in branding and identity. I feel by combining our skills we have the potential to come up with something quite interesting. I have a love of illustration and print production methods, so I feel between us we will create a well designed perfectly executed piece of work. As we both have an interest in branding we have chosen briefs that we can play to our advantages.

I think it will be a good experience to carry out a brief with a like minded individual, between us I think there is the potential to come up with something very different to what we might come up with on our own.

What are your specific areas of creative interest in this brief? 

I have recently developed a love of branding and identity. So this was something we wanted to look into further. I was also drawn in by the fact that this brief is kind of like a guerrilla campaign, which allows lots of possibilities. I think this brief could go many ways, from clothing to installations, there are many things to discuss.

We like the challenge of informing an audience about a Churchill, as he is a great british figure that could be quite challenging to make popular amongst a younger audience. This brief seems fun and different.


What specific design skills do you have to offer in relation to your chosen brief? How do you intend to use them?

Hopefully my love for drawing will carry through the project, it might be quite nice to combine a illustration and photography element to the brief. I also think my print production skills will come into play with this brief, as I am keen to experiment further with screen printing, laser cutting etc. this may allow for some interesting final pieces.

What specific non-design skills do you have to offer in relation to your chosen brief? How do you intend to use them?

I think my confidence, and presentation skills have improved allot this year, and this will help when pitching our ideas to the group to get feedback, which will help to improve and develop our concepts.

Also our enthusiasm for the topic will drive us through, as we will be focussing on another country and culture it will be a fun process researching and designing for a different audience.

What will your specific roles be in the collaboration in relation to your brief?


I will be researching into WW2 and Churchill, also his hobbies and interests.

Another thing I will be looking at is guerrilla advertising and viral’s maybe as this is essentially what the project is about

Mikey will be researching Churchill too, looking at famous quotes
Also he will be looking at his hobbies and interests.

This would be the starting point.

down.

What will your individual responsibilities be in relation to your brief?

As we do not have the concept down yet, we don’t know exactly what we will be doing, but we will play to each other’s strengths throughout the project.

What will your joint responsibilities be?

Design Development
Concept Generation
Self-Critiquing.
















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