- 5 examples of websites/blogs that will help me define information & way finding design
- 5 examples of websites/blogs that will help me definen product & packaging
- 5 examples of websites/blogs that will help me define branding & identity
- 5 examples of websites/blogs that will help me define editorial & publishing design
- 5 examples of websites/blogs that will help me define retail & promotion
Information and Way Finding
This is mainly about communicating information in the clearest and simplest way. This could be seen in different forms such as Road signs, Train signs, General Transport and locational signs. These icons that we see in our environment all have a meaning // rule that everybody knows, its this visual language that can be understood by the masses.
Examples:
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Product & Packaging
This area of design is within the retail sector. This is how an item / product is presented. Different packaging can say allot about a product, for instance eco friendly packing would relate to fair trade chocolate. Packaging can be used to lure people in. Eye catching packing works a treat, children are drawn in easily to this. The packaging generally has to relate to the audience as this is initially all the consumer can go on. Packaging should comunicate the company and product image.
Examples :
Brand & Identity Design
This area of design works with corporations to give their company // product an image. Branding communicates your companies beliefs and image. This is the key to success, if your company has a strong image that appeals to the masses your on with a winner. It is important that the right message is communicated otherwise it could be tragic. Branding can be through a logo, a office, events, stationary and other promotional items. A website can say allot about a company so it is important to find the right designer for the job.
Examples :
Editorial & Publishing
This sector of graphic design has endless possibilities. It could be magazine designer, newspapers, catalogues, zines, brochures and countless other forms of publications. Layout and content is very important in editorial and publishing. Their are endless audience possibilites as there is books a on everything. It is important that the visuals represent the content. editorial design can either be really nice or really horrible, celebrity Magazines like Heat visually attack you, so you don't know which bit to read firts, then their are more neatly presented magazines like creative review which is much more easy on the eyes. Grids are used in editorial design to make sure everything is lined up and to a set format. Editorial includes images drawings text, photography and so on, the content could be anything.
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Retail & Promotion
This final section of graphic design is all to do with retail and promotion, this could also come in any format, from posters to billboards the possibilities are endless. It is important to communicate the right message to the intended audience as this could make a break a company or product. It is the designers job to convey the companies beliefs and views in a visual way. You can be quite inventive with promotion creating interactive pieces or even huge projections to advertise.
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